Manager - Digital Marketing Noida

Digital Marketing Manager
• Develop a content strategy aligned with short-term and long-term marketing targets. To oversee all marketing content initiatives to ensure customer engagement, brand consistency and a positive customer experience
• Developing communications for product launches, sales collateral, tradeshows, campaigns, social site presence, company website, public relations, internal communication, regulatory communications and corporate events.
• Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
• Develop and monitor campaign budgets.
• Plan and manage company's social media platforms
• Planning digital marketing campaigns, including web, SEO/SEM, email, social media and online promotions.
• Sharing content to raise brand awareness and monitoring web traffic and metrics to identify best practices
• Researching industry-related topics and using the knowledge for writing clear marketing copies including emailer, landing page, banner ads brochures etc. to promote our products/services
• Managing content of the complete website and updating content as needed through the content management system
• Creating content for new products/websites from scratch and thereafter update the same from time to time.
• Blog writing to promote the product /services and to ensure the same is uploaded on website & promoted on social media
• Preparing well-structured drafts for business proposals, presentations etc.
• Promote content on YouTube channel. Managing the YouTube channel completely. Working knowledge of SEO principles.
• As an SEO to focus on improving company websites ranking and should have the ability to drive visitors through the likes of Google.
• To help the digital marketing team run effective campaigns, as well as to optimize the company's website, social media pages, and other content efforts.
• To optimize the use of social media networks to manage and grow an organization's message and online presence
• To act responsibly for ensuring that the website is easily found by the target audience. Optimising website structure and content for search engines (SEO) and/or the use of paid online advertising (SEM) to drive relevant traffic to the company website.

Competency
• Creative content development skills with proven work experience in content development and management. Expert in content optimization and brand consistency.
• Excellent communication and writing skills in English
• Concise, clear and confident communication
• Editorial mindset with an ability to predict audience preferences
• Highly organized and self-motivated to establish and achieve goals
• Perform well under deadlines and be detail-oriented

Work Responsibility & Activities
• Web Page Content
• Web Page Content Writer
• SEO Content Writing
• Articles
• Blogs
• Press Release
• Promotional Activities
• Online Banners
• E-mailers
• InfoGraphics

Skills & Knowledge
• At least 1+ Years of Content Writing
• Good Experience in SEO content Writing
• Excellent Writing Skills
• Knowledge of Tools for like Copyscape / Grammarly
• Experience of Social Media Account Handling
• knowledge of Google tools (Google Analytics and Google Search Console)
• should be familiar with HTML and CSS
• Solid knowledge of typography.

WORK DAYS : 6 DAYS WORKING ( OPEN ON WEEKENDS)

WEEKOFF: MONDAY

WORK FROM OFFICE ONLY

TALK TO HR : 8083569742

(ref:updazz.com

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